WNBA Players Association Inks Deal With Sports Streaming ICO

Following a landmark deal with the NFL announced in August, live streaming platform SportsCastr has announced a parnership with the Women’s National Basketball Players Association (WNBPA) to power live, interactive video content for fans.

Through a partnership with REP Worldwide, the WNBPA’s group licensing and player-marketing representation agency, SportsCastr will give basketball fans access to premium content from the most elite women’s professional basketball players in the world using SportsCastr’s FanChain token.

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SportsCastr signed a similar deal with the NFL Players Association, giving fans the ability to become color commentators and access to exclusive content and player insights.

In an echo of the groundbreaking NFL deal, current WNBA players will be invited to use the SportsCastr platform to give fans live commentary across a range of professional and college sports and share personal insights and other content.

Reference: https://www.ccn.com/wnba-players-association-inks-deal-with-sports-streaming-ico/

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