Digital media publication Salon is offering its visitors an alternative to traditional online ads: allowing the site to use their computer processing power to mine cryptocurrency. In order to provide free content, Salon primarily depended on advertisements to run its servers, the company explained in a blog post published on Monday. However, digital ads are insufficient to fully pay for most media outlets – the site noted that ad revenue fell $40 billion from 1999 to 2010 – and Salon, in particular, has decided to offer users a new option to pay for content.
Perry’s nails are now decorated with 3D images of five cryptocurrencies superimposed over a background of US dollar bills: the currencies are Bitcoin, Ethereum, Litecoin, Stellar and Monero. The singer did not disclose the reasons behind her selection.
The post – captioned “$—CrYpTo ClAwS—$” – has managed to amass over 150,000 likes.
Perry has also tagged the Instagram accounts of all five cryptocurrencies – ethereum_updates, litecoinofficial, bit, stellarlumens and moneroofficial.