Payment company Circle has announced that it has purchased Poloniex cryptocurrency exchange. Rumors of the acquisition had been circulating for weeks, and were finally confirmed today in press releases issued by both parties. Poloniex is one of the most well established cryptocurrency exchanges, but has been stagnating. It is hoped that the partnership will revitalize its fortunes while bolstering Circle’s presence in the crypto market. When the story of Circle purchasing Poloniex surfaced on an obscure site called Modern Consensus, it was shot down as fake news. It turns out, the story was accurate and the news was very real. “Circle and Poloniex Accelerate the Emerging Token Economy” reads the headline of the press release Circle issued on February 26 at 8am NYT. Circle is already invested in crypto via its Circle Trade app, but Poloniex connects it to a main artery at the heart of the crypto ecosystem.
The Bitcoin dress is the brainchild of designer Holly Renee, who began her overall fashion project in 2012 as an Etsy page, though she’d been designing since she was a teen. In terms of the Genesis Block dress in particular, the “inspiration behind the dress was wanting to solidify this moment in history,”. The San Francisco based company digitally prints on the fabric, and each dress is made by hand through “sewing artisans.” The process “provides a zero-waste print-to order technology. The textile file that is created is printed onto transfer paper, then transferred to the fabric with heat rollers which permanently seals the inks into the fibers. The fabric is then individually cut to size, tagged, sewn and shipped,” according to the company’s site. It’s fitting a crypto dress would be printed digitally, and Shenova describes the process as exciting “because it allows whimsical flexibility, and endless creativity. If you can see it, you can print it (then wear it!) The concept is so great because you can literally take something right off the computer screen and onto your body.”
The meteoric rise of Bitcoin’s value in 2017 was enough to bring it into mainstream consciousness – but people are clamoring to get on the Blockchain and cryptocurrency train. That has culminated in a number of weird and wonderful advertising campaigns, featuring some interesting celebrities and big businesses, all vying to promote and capitalize on the crypto craze that is sweeping the world. Early adopters of Bitcoin have become prominent figures in the industry, but actors, musicians and scamsters have all played their part in a fascinating few years of marketing and advertising drives in the space.
For decades, actors and musicians have been used to promote a number of goods and services. The tobacco industry is famous for this- using movie stars to promote smoking in popular movies for decades. It’s safe to say we’ve seen it all. Celebrities from all walks of life have been linked with Bitcoin and cryptocurrencies for years. Matrix star Keanu Reeves narrated ‘Deep Web,’ a documentary exploring the murky world of the dark web.
Patrick Byrne, the CEO of Overstock, which was the first major retailer to accept Bitcoin (BTC) back in 2014, has said that he is “not really interested in cryptocurrencies per se,” but revealed a little-known Blockchain project his company has invested “millions of dollars” into in an interview with Business Insider Friday, Feb. 23. When asked if he’s interested in “everything cryptocurrency” or “really interested in the Blockchain [sic]”, Byrne prefaced his answer by saying he is “really letting something big out of the bag”, going on to reveal both Overstock’s and his personal interest in a virtually unknown Blockchain project called Ravencoin, which launched very quietly on Jan. 3, 2018. The Ravencoin project’s single blog post, published Nov. 1, 2017, opens with a sentence designed to pique the interest of a Game of Thrones-loving crypto investor.
Hagan Homes, one of Northern Ireland’s biggest residential property developers, will now be accepting Bitcoin (BTC) as a payment method, the Belfast Telegraph reported Feb. 22. Jamesy Hagan, the managing director of Hagan Homes, said there is both an increasing international interest in working, living, and investing in Northern Ireland, as well as a “significant growth in the use of Bitcoin worldwide:” The Belfast Telegraph writes that Hagan Homes is reportedly the first house-building firm in the Republic of Ireland to accept BTC payments. Hagan did recognize the challenges in accepting Bitcoin as payment. He noted the current volatility in the crypto markets, with BTC’s price going from $20,000 to $7000 in the span of just a few months.